Salescloud

Implementing Azure SSO with Salesforce Marketing Cloud

Introduction Azure AD integrates seamlessly with various applications and services across the Microsoft ecosystem. This makes it easier to integrate Marketing Cloud with other Azure AD-enabled services, such as Microsoft 365, Dynamics 365, and other third-party applications, creating a unified ecosystem.  Marketing Cloud Connect SSO with Azure AD simplifies user access, enhances security, improves productivity, …

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Build a cross-cloud Custom Preference Center in Salesforce Marketing Cloud (with attached package)

Introduction  Each email is designed with a few staple elements, no matter the platform they are being designed on or the person they are being designed by. These elements are the header, the body, and the footer.   The footer is an interesting part of the email because it contains a lot of information about …

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The End of Work Flow Rules and Process Builder in Sales Cloud!

Salesforce announced a major change at the Dreamforce event   Workflow Rules and Process Builder will be deprecated. It means that Flow will be the future of automation tools. If you haven’t started learning Flows, now is the right time to start learning.  Well, the good news is that your existing/current Workflow Rules and Process Builders …

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Passing the SFMC Email Specialist Certification​

Salesforce Marketing Cloud is used by most of the biggest corporations in the world.This software is not only efficient, it is also multi-purpose and user-friendly. Most of the marketers, consultants and developers working on Salesforce Marketing Cloud prefer to undergo the official certification exams conducted by Salesforce to keep up with the current developments and …

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