Understanding the Issue

The issue arises from the way Journey Builder handles link tracking and encoding. To resolve this, it is essential to understand how to properly set up link tracking in email content.

Root Cause and Solution

The root cause of this issue is often related to incorrect encoding of the links or missing tracking parameters in the email content.

To fix this issue, ensure that all links in the email content are properly encoded and that the tracking parameters are correctly set up.

Step-by-Step Solution

First, review the email content and ensure that all links are properly encoded. Then, verify that the tracking parameters are correctly set up in the email content.

Next, test the email content to ensure that the links are tracking correctly and showing up in the engagement split.

Code Example

example.html

<a href="https://www.example.com?email=%25%25Contact_Value%25%25&cid=%25%25CustomerID%25%25">Example Link</a>

Best Practices

Heads up: Always test email content to ensure that links are tracking correctly and showing up in the engagement split.

Checklist

• Review email content for proper link encoding.
• Verify that tracking parameters are correctly set up in the email content.
• Test email content to ensure that links are tracking correctly.
• Verify that links are showing up in the engagement split.
• Test email content in different email clients to ensure compatibility.

Frequently Asked Questions

What is the most common cause of this issue?

The most common cause of this issue is incorrect encoding of the links or missing tracking parameters in the email content.

How do I properly encode links in email content?

To properly encode links, use the correct encoding for the link parameters, such as %25%25Contact_Value%25%25 for the email address.

What are the best practices for testing email content?

The best practices for testing email content include testing in different email clients, verifying that links are tracking correctly, and ensuring that the email content is compatible with different devices and browsers.

How do I verify that links are showing up in the engagement split?

To verify that links are showing up in the engagement split, review the engagement split report and ensure that the links are listed and tracking correctly.

What are the consequences of not properly encoding links in email content?

The consequences of not properly encoding links in email content include links not tracking correctly, links not showing up in the engagement split, and potential issues with email deliverability.