Salesforce Marketing Cloud APIs No One Talks About (But Should)

1. Campaign Information API — Your Campaign’s Backstage Pass Ever wished you could check your campaign’s status, description, or other details   without logging into Marketing Cloud? The Campaign Information API does exactly that. Why it’s awesome: In a busy marketing team, campaigns move fast and are often touched by multiple people. This API helps you stay […]

Dynamic Reply Mail Management – Remove Lengthy Alphanumeric Strings from the Reply-to Address

Have you ever received an email where the reply-to address looks something like this?  [email protected]  While technically valid, this kind of reply-to address—often used in Salesforce Marketing Cloud (SFMC)—can look suspicious or unprofessional to recipients. It may even negatively impact deliverability or trigger spam filters.  This blog post explores why these strings appear, the risks […]

Everything You Need to Know About Marketing Cloud Next

What Is Marketing Cloud Next? Marketing Cloud Next is a major evolution of Salesforce’s marketing platform, designed to make marketing faster, smarter, and more personal—without being complicated or jargon-heavy. It’s not a new product or tool you buy separately, but a portfolio name for the latest, most advanced marketing capabilities that Salesforce offers, all powered […]